Phone   513.774.9531
Fax:      513.774.9539

Joanne Suh
Joanne brings extensive consumer research and marketing experience to her role as a qualitative research moderator. Before joining Illumination Research, Joanne worked for Procter and Gamble within their Consumer & Market Knowledge group, where she led the research behind a major new product launch. Joanne has also worked as a Market Analyst for Information Resources Inc. (IRI) as well as an Account Manager for an advertising agency. With her relevant experience, combined with a true passion for uncovering consumer insights, Joanne makes a perfect fit for moderating.

In addition to her qualitative research training at P&G;, Joanne earned a certificate of specialized training in moderating from the RIVA Institute.

Education: BA, Communication/Public Relations, University of Dayton
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